Sherry Horowitz Design Co. created a full aesthetic design narrative and vision for a new niche supermarket chain. 
Services included: Naming the chain, logo design, vibe aesthetic, and comparative analyses of market competitors that helped build the business model. 
I was able to help them refine their business strategy that brought a business to life. 
With the visualization in hand, the brand strategy vision also served as a pitch deck for investors.
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